To encourage listeners to follow your SoundCloud profile and leave comments on your podcast, you should promote your SoundCloud URL in the introduction or credits of your podcast. That way, fans who discover your content via iTunes will know you’re on SoundCloud.

Set up your RSS feed

You can reach new audiences on podcasting apps such as iTunes, Stitcher, and TuneIn by distributing your sounds via an RSS feed on SoundCloud. The following steps take you from start to finish.

1. Create an account

If you haven’t created a SoundCloud account yet, go to SoundCloud:

Use an active email address.
Use the title of your podcast for the name that displays on your profile.
Check your inbox for a confirmation email before proceeding.

2. Complete your profile information

Go to your profile, and click the Edit button:

Upload a profile image that is at least 1400 x 1400 pixels.
Add a description of your podcast to your profile’s bio, which will be used as your RSS feed’s description.
In the Your links section, add links to your website and social media accounts.
To optimize your profile further, refer to the Set up your profile page.

3. Adjust the content settings

On the Settings page, click the Content tab:

Choose a category for your podcast.
Select the language of your podcast.
Check the Contains explicit content box, if applicable.
Select the Upload default settings that you want. You can override these settings on the edit page of any track. If you intend to primarily upload podcasts, enable the RSS feed setting.
(Optional) Adjust more content settings

Custom feed title: Display a longer podcast title in your RSS feed. If you leave the custom feed title blank, your SoundCloud display name will be used instead.
Custom author name: Add a byline to your podcast, such as “Startup podcast by Gimlet Media”. If you leave the author name blank, your SoundCloud display name will be used instead.
Stats service prefix URL: Use a 3rd-party, stats-tracking service. If you are using Podtrac, enter http://www.podtrac.com/pts/redirect.mp3. If you are using Blubrry, copy and paste your custom redirect URL displayed in Powerpress under the Services and Stats section.
Email address displayed: Some podcast apps require an email address to be displayed in your RSS feed.
Add your first sound to your RSS feed by uploading or editing an existing sound:
On the Permissions tab, check the box next to where it says “Include in RSS feed”:

Submit your feed

Before you submit your feed, review the Setting up your feed section. Mapping of SoundCloud information to iTunes directory fields.

SoundCloud profile image
SoundCloud display name, or custom feed title
SoundCloud display name (default), or custom author name
SoundCloud profile description
SoundCloud track title
SoundCloud upload date
SoundCloud track description
SoundCloud profile URL (default), or website listed in the 1. Your links section of settings
Add your SoundCloud RSS feed to your social media networks:

From the Content tab, copy your RSS feed URL.
In iTunes, submit your podcast’s RSS feed URL to the iTunes store. If you don’t already have iTunes installed, download and install it. Paste your RSS feed URL where it says “Podcast Feed URL” and follow the subsequent onscreen prompts.
Submit your feed to Stitcher.
Submit your feed to TuneIn.
Analyze your stats

Check your SoundCloud stats to understand who your audience is, where and how they listen, and what they like.

The play counts of your tracks include plays on SoundCloud, embedded players, and third-party apps that use the SoundCloud API. Play counts also include streams and downloads via your RSS feed.

If you have a Pro Unlimited plan, you can see how many plays come via your RSS feed by looking at the Apps tab in your stats. From the RSS tab, you can see the RSS apps that your subscribers use to listen to your podcast.